by Oliver Trust
BERLIN, July 1 (Xinhua) -- The 2025 UEFA Women's European Championship, set to run from July 2 to 27 across Switzerland, is on track to set a new attendance record as women's football continues its rapid growth in Europe.
More than 570,000 tickets had already been sold ahead of Wednesday's opening matches, organizers said. An additional 32,000 tickets have been reserved for the knockout stages to accommodate fans from advancing nations, while only a limited number of regular tickets remain available.
The Women's Euro 2022 in England drew 574,865 spectators and was widely hailed as a breakthrough moment for the sport. Swiss organizers are now aiming to surpass that figure.
Spain, reigning champion England, France, Sweden, and record eight-time winner Germany are among the pre-tournament favorites.
UEFA has also significantly increased the tournament's prize pool, raising the total distribution fund by 156 percent compared to 2022. This year's total stands at 41 million euros (48 million dollars), with the tournament winner set to earn 5.1 million euros (6 million dollars).
Organizers hope the 2025 tournament will build further momentum for women's football, which continues to gain popularity across Europe. Several national associations have introduced new support measures in recent years to foster the sport's development at both grassroots and elite levels.
Germany's new captain Giulia Gwinn said her side is determined to reach the July 27 final in Basel.
"We have built an unprecedented team spirit over the past weeks; yes, you can speak of an unwavering determination to reach the final and win it," said the Bayern Munich defender.
While Gwinn is approaching new milestones with 645,000 social media followers, Switzerland's Juventus midfielder Alisha Lehmann leads the way with 16.7 million followers.
"It might be something new to rate popularity in follower numbers, but that is giving proof of women's football's growing popularity," Gwinn said.
She added that while gaps in support for women's football remain, progress is clear. "We have achieved a lot already and hope Euro 2025 is fueling things."
Increased visibility also looks set to continue. In Germany, all matches will be broadcast free-to-air on television, ensuring wide public access to the tournament. ■